Kids Smart

Essential nutrients for even the fussiest of eaters.

Essential nutrients the easy way!

When they need a vitamin boost, even the fussiest of eaters can’t go past Nature’s Way Kids Smart Vita Gummies. Packed full of essential vitamins, minerals and nutrients to support healthy growth and development, immune systems, little tummies and thinking brains, they’re the super tasty, easy way for kids to get the top up they need.

There’s reason we are NZ’s favourite Kids vitamin brand!*

*Circana Scan Data, Total Natural Health, Total Vitamins, Dollars Sales MAT 25/05/2025

Why kids hate vegies

There are several biological reasons why kids gravitate more towards a banana split than a brussel sprout and it’s all to do with the “fear factor”.

kids hate veggies

Nature's Way Kids Smart products are available in pharmacies and supermarkets throughout NZ, or click on one of your favourite stockists below to buy online.

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